Weekly Update March 29th

Foodbevy Weekly Updates

March 29, 2021

Hey ,

This week we have some fun new updates for you.

LEARN HOW TO USE SMS

Are you curious about using SMS (text messages) for your brand but don't know where to start? Have you signed up but haven't really used it yet? 

We've partnered with our friends at Blueprint to create a 7-part e-mail series on everything you need to get started with SMS marketing. Just click the link below and you'll learn about: 

  1. What is SMS marketing & why use it? 

  2. How to start an SMS campaign from scratch

  3. How to collect mobile numbers for SMS marketing

  4. How to integrate your email & SMS messaging 

  5. How to recover abandoned carts with SMS

  6. How to personalise automated messaged at scale with SMS

  7. How to create content for SMS

FOUNDER STORIES: NEW EPISODE

PAST EVENTS

Do you have control of your trade spend? I’ve talked with many founders who agree to promotions, discounts, and free-fills, only for them to realize they’re losing money every month with no end in sight. Trade spend is a necessary part of growing your CPG brand in grocery, but you should have very tight control over it.

Join me as I talk about trade spend with Alex Corral of The Accountrepreneur and Brittany Chibe of Within/Without.

YOU’LL LEARN

  • How much to allocate for trade spend

  • How to manage distributor chargebacks

  • What promotions are effective, and which are not.

  • and more…

    NEED AN EXTRA HAND?

    Andrew Runnette is a past Whole Foods store leader who now runs Natural Food Solutions. He helps startups and established food brands get their products ready for Grocery stores & Restaurants, on both the CPG & Foodservice side. Andrew specializes in Plant-Based Foods, Co-Packing/ Manufacturing, Business Development & Strategy, Business Operations & Culture Building.

    "To me, people come before everything. I believe in them. I take bets on them because working with people is everything to me. None of us know who might change the course of history. So I treat everyone as though it might be them."

    Book a Free 20 Minute Consultation with Andrew at the link below.

    A BETTER 3PL ON THE MARKET

    There's a better option for third-party logistics—with fairer pricing, faster fulfillment and more personalized, attentive service. PackDash delivers, with a micro-fulfillment model designed to help small businesses focus on what they do best. So go ahead—leave the ship to us. 

    NEW FACEBOOK GROUP

    Join our new Facebook group to keep track of all the latest Foodbevy updates, discounts, and features added to our website. In talking with many of you, we are going to open this group up to our industry partners so they can add their experience to the conversation. I'm still keeping our Mighty Networks community open for now as a private space just for brands. Join Now!

    DISCOUNTS

    - Riser Design 

    is an awesome branding and packaging design company that works mainly with food and beverage companies.

    - The Hub 

    is a community of freelance photographers and videographers who are ready to work for you to create awesome content.

    - Stripe 

    is now providing $20,000 in fee-free processing for new and EXISTING customers.

    The Accountrepreneur 

    is your go-to outsourced CPA and CFO firm for the food and beverage industry. Receive

    - Showcase 

    allows you to conduct curated product testing with consumers at home. Send your products to their curated community who loves discovering new brands to collect valuable feedback.

    - RangeMe

    is used by hundreds of retailers to source products. If you use RangeMe,

    - The Creative Exchange 

    is a social media agency designed for CPG. If you need help on social, they are offering all Foodbevy members a

    - WeStock 

    allows you to identify where your tribe would like to purchase your products in retail. 

    - Airtable

     can store information in a spreadsheet that's visually appealing and easy-to-use, but it's also powerful enough to act as a database that businesses can use for customer-relationship management (CRM), task management, project planning, and tracking inventory. 

    - Hubspot 

    is an inbound marketing and sales software that helps companies attract visitors, convert leads, and close customers.

    With your help we're building an amazing community of Food and Bev entrepreneurs helping each other!

    The Foodbevy Team

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