- Foodbevy
- Posts
- Weekly Update June 22nd
Weekly Update June 22nd
New Tools for CPG Brands 🔧🔨
Hey ,
Check out these great resources we have lined up for you this week:
AN EASY WAY TO FORECAST GROWTH
Are you looking to raise capital now or in the future? The first step is having a great forecast, and we can help.
ForecastEasy guides your team step-by-step in building a forecast – in hours, not days or weeks – that investors say “yes” to.
How do we know? ForecastEasy mirrors forecasts used in >$1bn of Consumer M&A transactions (High West, Ole Henriksen, Skinnygirl, etc.).
Setup a demo with Founder, Marc today.
REACH YOUR CORE CUSTOMERS
Looking to reach new customers and increase sales
for free?
Did you know that 85 million Americans avoid foods because of allergens and food intolerances? Or that 43% of Americans have followed some type of special diet over the past year?
Sifter is a new grocery shopping website that allows consumers to shop by their dietary preferences, allergens, medical needs, and lifestyle. Shop by diet for over 100+ diets, including Gluten Free, Vegan, Keto, and Paleo, and buy from Sifter's retailer partners, including Walmart, Kroger, Amazon, Instacart, Walgreens, and Target.
Get free distribution on Sifter (
) and
$500 off
a brand bundle (sponsored products, featured ads, brand story page, DTC links) with your Foodbevy membership. Email Zander Parkinson (
) to get set up on Sifter for free.
PRESSHOOK
Anyone who I talk to knows I'm a huge fan of PR as a strategy to drive your business forward towards sales and investment. There were always two strategies, DIY, and hiring a freelancer/agency to do the work for you, but many people want a middle option.
That's why I was excited to discover
, which is a super attractive digital platform that allows the press to discover your brand. Once you get your brand listed, they'll help get your product in front of the right people, but it also allows editors to discover products without you having to do the pitching yourself!
At Foodbevy, we have an awesome
editors which is great for doing the outreach yourself.
If you're looking for the next step, definitely check out
Shoot me an e-mail and I'll introduce you to their team for special pricing when you join
MARGIN VELOCITY PLANNER
Do you need help building a credible velocity-based growth and financial plan for your business?
When I first started TeaSquares, there was so much I didn't know about planning for the financial health of the company.
Over time, I was able to figure it out, but oh, how much I had to learn.
That's why I'm excited to learn that Margin Velocity Planner created an awesome software app that allows you to plan for the financial growth of your company using a bottoms-up process.
Have you read Dr. Richardson's Ramping Your Brand Book? Well this is the actionable way to execute on a velocity-based strategy.
The full app allows you to:
Set Revenue Growth Pathways
Establish the Unit Economics
Analyze Price Points at Retail
Estimate Trade Marketing Expenses
Determine Viable COGS Ranges
Build a Multi-year Financial plan
The full version is $479, but members of the Foodbevy community can get $80. This is definitely something you want to check out.
here.
EARN $2 PER REVIEW
One of the main questions I hear from people browsing the Foodbevy directory is "There are so many companies, how should I choose who to work with?" I'm excited to announce that we're adding company reviews to the directory so the best industry partners rise to the top. You'll be able to read reviews directly from other founders so you can see exactly what you're getting into before you work with them.
Best of all, I'm paying you for your experience working with partners as well! Earn $2 via Paypal for every review you provide. You'll even be able to anonymously submit reviews so you can tell your honest truth.
DISCOUNTS
- Riser Design
is an awesome branding and packaging design company that works mainly with food and beverage companies.
- Stripe
is now providing $20,000 in fee-free processing for new and EXISTING customers.
The Accountrepreneur
is your go-to outsourced CPA and CFO firm for the food and beverage industry. Receive
- Showcase
allows you to conduct curated product testing with consumers at home. Send your products to their curated community who loves discovering new brands to collect valuable feedback.
- RangeMe
is used by hundreds of retailers to source products. If you use RangeMe,
- The Creative Exchange
is a social media agency designed for CPG. If you need help on social, they are offering all Foodbevy members a
- WeStock
allows you to identify where your tribe would like to purchase your products in retail.
- Airtable
can store information in a spreadsheet that's visually appealing and easy-to-use, but it's also powerful enough to act as a database that businesses can use for customer-relationship management (CRM), task management, project planning, and tracking inventory.
- Hubspot
is an inbound marketing and sales software that helps companies attract visitors, convert leads, and close customers.
With your help we're building an amazing community of Food and Bev entrepreneurs helping each other!
The Foodbevy Team
Reply