Hey ,

Our annual 2022 State of the CPG Industry Survey is live and we've had over 50 brands submit already. Thanks to everyone who has! If you're a brand, be sure to fill this out today so that you can be included. If you're not, forward this to brands in your network so we can get as much great data as possible. 

If you're looking to stay hydrated, check out our newest Foodbevy Member:

SWEY

, a no-sugar hydration beverage created while Alana Andrews was in high school.

I've got some other great partner opportunities for you below as well, so make sure to read through and let me know how I can help!

Jordan

PS. If you were forwarded this newsletter, please 

click here to subscribe

. 

2022 STATE OF THE CPG FOOD AND BEVERAGE INDUSTRY SURVEY

Want to know how your CPG Brand benchmarks to others? Complete our 2022 State of the CPG Food and Beverage Industry survey to find out.

This survey is designed to give you an overview of key benchmarks including average unit velocities per category, retail distribution, e-commerce repeat rate, and so much more to help you plan for 2022.50 of your peers have already completed the survey, join in now.This survey is for brands only.

WIN A FREE FOODSERVICE CONSULTING SESSION

Are you interested in getting into or growing your Foodservice channel?

Our friends at Rooted Food Sales are giving away one free consultation and education about Foodservice related to your brand. Plus, you'll have the opportunity to pitch them for a client slot. They are one of the top experts in this space, so this can be very valuable for your company.

Rooted is a Foodservice broker that covers the Midwest, Northeast, and Mid-Atlantic Regions. They focus on 

• College and University

• Convenience

• Corporate Cafeterias

• Grocery Prepared Foods

• Quick Serve Restaurant (QSR)

• Wholesale Club

Best of all, they work with fast growing brands who have great potential

WEBINAR: Access Capital Through Small Business Bonds 

So this is a really cool one if you’re looking to raise money but don’t want to give up equity. Ben from SMBX shares how you can raise money via debt through crowdfunding. It works similar to a WeFunder or Republic campaign, where you set a fundraising goal of $25K-$5M, and then market this as an opportunity to your customers/audience. You set the interest rate and repayment timeline. Also, there’s no personal guarantee required.

Once you raise the amount, you pay a monthly principal + interest over the course of the loan.

Great for leveraging your community and building loyal followers for your brand.

Join our webinar to learn more

STARTUP TO SCALE

27. Paid Social, Organic Social, and Influencer Marketing with Hart and Highland

Building an effective marketing strategy is incredibly challenging.  I talk with Arica and Kristen from Hart and Highland about how brands can build an effective strategy using a combination of Paid Social, Organic Social, and Influencer Marketing.My favorite quote from this episode: "You have the let go of the idea that you’re on Instagram to sell your product, you’re there to build your community."

Listen on Spotify | Listen on Apple Podcasts

DISCOUNTS

- Mindful Goods 

is an awesome Amazon expert that can quickly get you started or optimize your pages for strong ROI. 

Get 10% of their services 

 use code FOODBEVY.

- Amazon Brand Success Academy 

is your go-to source for succeeding on Amazon. Learn everything you need to adapt in the changing environment.

Foodbevy members save 50% off the course

- Maverick Lab 

allows you to create individually personalized videos (with a customer's name) welcoming them to your community. Foodbevy members save 40%. Reply to this e-mail for an introduction

- Chop 

is a

rebate platform

that allows you to drive in-store trial, collect customer shopping data, and build customer profiles to further drive your business. Foodbevy members save 20% off. E-mail me for the discount.

- Stripe 

is now providing $20,000 in fee-free processing for new and EXISTING customers.

Save over $600

The Accountrepreneur 

is your go-to outsourced CPA and CFO firm for the food and beverage industry. Receive

 a free financial assessment + Foodbevy Members get 20% off services for one year.

- Airtable

 can store information in a spreadsheet that's visually appealing and easy-to-use, but it's also powerful enough to act as a database that businesses can use for customer-relationship management (CRM), task management, project planning, and tracking inventory. 

Receive $2,000 in free credits

With your help we're building an amazing community of Food and Bev entrepreneurs helping each other!

Jordan