Weekly Update August 20th

Free Nielsen Data Reports and More 📣

August 30, 2021

Hey ,

I hope you've enjoying this e-mail with a can of

s delicious plant-based drinks (Jasmine is my favorite) and making some incredible desserts using

 like their

.

Wishing everyone affected by Hurricane Ida a safe week. 

As always, this week I've curated some really cool resources to build into your business this week. Enjoy.

FREE DATA FROM FOODBEVY + NIELSENIQ

I'm super excited to announce that we've partnered with NielsenIQ to help emerging CPG brands access critical data to help you grow your business. Through their new Byzzer platform, you're able to access 2 completely free reports that you can use to understand your brand sales, category sales data, and more. You get to choose from a library of reports to solve your data gap.For those of you who've worked with, or tried to purchase data before, you know it can be incredibly expensive. You can now use these reports for your strategy meetings, investor presentations, buyer meetings, and more!Just click on the link below to get started. Have a question about how to best use the data? Shoot me an e-mail and I'm happy to connect you with their team.

THE ULTIMATE GUIDE TO SMS MARKETING AND KLAVIYO

Looking to set up SMS flows but don't know where to get started? Brandon from Electriq marketing created this amazing walkthrough on how to setup SMS and integrate with Klaviyo. 

And here's the link to our free e-commerce audit if you'd like my team and I to take your account through an intensive audit where we'll provide our recommendations for improvement: https://www.electriqmarketing.com/free-ecommerce-audit-strategy-deck

ACCOUNTING AND BOOKKEEPING FOR CPG BRANDS

Are your books completely out of wack? 

As a founder, it can be so hard to keep your accounting and bookkeeping records in order. You need someone who knows the food business to keep you on track.

That's why you should hire the team at

so this doesn't happen to you. Their full accounting and bookkeeping services are designed to work with CPG brands.

3 OFFERS TO RENEGOTIATE SLOTTING WHEN YOUR BRAND CAN'T AFFORD IT

Excited to share this awesome article by Stephanie from CEO at Large:You're about to meet with an exciting retailer, and you've heard from other small companies that they typically expect levels of slotting that you can't afford. If you cover slotting at that level, you might not be able to pay for ingredient purchases. But you really, and I mean really, want your products in those stores. Now what? You create some exciting offers of your own, that's what. It's not a bullet train to brokeville!

 *NEW MEMBER BENEFIT* FOODBEVY INFLUENCER PROGRAM 

I'm super excited to announce our new member Foodbevy benefit that allows you to get your products in the hands of influencers for FREE.How It Works

  • We have partnered with 250+ influencers interested in healthy, better-for-you products. All of the influencers have followings of 5,000+.

  • You can choose how many influencers you'd like to target and each influencer has the option to accept or decline each product, giving you insight as to which product(s) each Influencer is organically interested in sampling.

  • Influencers can also choose to engage and "wish list" products from our catalog and you can choose whether or not you would like to send product to each Influencer who is requesting the item(s).

  • Influencers are not obligated to post your product, but they often will share on their stories.

  • Must be a paid Foodbevy Member

Influencers

Here are some of the influencers we can send product to

DISCOUNTS

- Riser Design 

is an awesome branding and packaging design company that works mainly with food and beverage companies.

- Stripe 

is now providing $20,000 in fee-free processing for new and EXISTING customers.

The Accountrepreneur 

is your go-to outsourced CPA and CFO firm for the food and beverage industry. Receive

- RangeMe

is used by hundreds of retailers to source products. If you use RangeMe,

- The Creative Exchange 

is a social media agency designed for CPG. If you need help on social, they are offering all Foodbevy members a

- WeStock 

allows you to identify where your tribe would like to purchase your products in retail. 

- Airtable

 can store information in a spreadsheet that's visually appealing and easy-to-use, but it's also powerful enough to act as a database that businesses can use for customer-relationship management (CRM), task management, project planning, and tracking inventory. 

- Hubspot 

is an inbound marketing and sales software that helps companies attract visitors, convert leads, and close customers.

With your help we're building an amazing community of Food and Bev entrepreneurs helping each other!

The Foodbevy Team

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