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  • Wednesday CPG INSIGHTS 08/28/24

Wednesday CPG INSIGHTS 08/28/24

🤩 Wednesday CPG Insights

MARKETING

6 Proven Strategies to Successfully Innovate and Expand Your F&B Brand

Bringing a new product to life is an exciting journey, but it can feel overwhelming at times. You might be wondering how to turn that brilliant spark of an idea into something tangible that customers will love.

Don’t worry – you’re not alone in this venture. Innovation isn’t a solo act. It’s a collaborative full team process, involving everyone from marketers to operations specialists, and even external partners.

We know you’re passionate about your idea.

The tricky part? Guiding your concept through market research, viability checks, and trial runs while keeping its unique spark intact.

OPERATIONS

Top Insurance Risks for Emerging CPG Brands and How to Mitigate Them

As a CPG founder you’ll encounter risk around every corner. This guide outlines the most common insurance risks faced by emerging CPG brands at key stages of your journey and provides practical strategies to mitigate them. Use it as a roadmap to anticipate potential challenges and proactively address them, ensuring that your brand is resilient and prepared for success at every stage of your journey.

Guide to Producing in a Private Kitchen

Are you looking to turn your culinary ideas into reality? Our exclusive email series is designed to show you how private kitchen spaces can be the game-changer your food and beverage business needs.

Our six-email series will be delivered weekly and is designed to teach you all about the pros and cons of working with a Private Kitchen facility to see if it’s a right fit for you. 

Hear directly from successful founders, learn how to evaluate private kitchens, and see how a private kitchen can be the key to your success.

FINANCE

Using a Line of Credit to Expand into Hundreds of Stores with Hiatus Cheesecake

Hiatus Cheesecake, a gourmet cheesecake company founded by Matthew Featherstone, has experienced significant growth from humble beginnings to becoming a well-known name in the food industry.

This expansion was not without challenges, especially when it came to managing cash flow and funding the production needed to meet increasing demand. One key factor in their success has been the strategic use of financing which provided the necessary working capital to scale the business into hundreds of new retailers

BUSINESS

5 Ways CPG Businesses Can Leverage AI

Generative AI is transforming productivity for business owners, but how can it create a tangible impact on your CPG business? In this article, I’ll share how I’ve utilized ChatGPT (Generative AI) alongside examples from others to inspire you. From brainstorming to strategic planning and content writing, I’ll discuss the most valuable ways AI has enhanced our workflows and can do the same for you.

Here are 5 very practical ways in using AI to improve my business.

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FOR PARTNERS

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About Foodbevy

Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.

Jordan Buckner

Founder

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