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Wednesday CPG INSIGHTS 07/31/24

🤩 Wednesday CPG Insights

MANUFACTURING

Simplifying Product Development for CPG Founders

Developing a food or beverage product is deceptively hard. While whipping up a batch of barbecue sauce or cookies at home is straightforward, commercializing these products involves a lot of time, nuance, and consideration. Let’s explore the new product development process for CPG brands.

BUSINESS

Shifting Your Brand From DTC to Retail: Building an Omnichannel Brand

One of the biggest questions on our clients’ minds is how to shift from a DTC (Direct-to-Consumer) brand to retail. We will walk you through five core strategies to effectively adapt your brand to a new environment.

OPERATIONS

When to Hire a Professional vs. DIY Product Photographer

E-commerce photography is one of the primary ways to educate a person on why to buy your product, so how should you approach taking the best photos possible? You can either take a DIY approach to product photography or hire a photographer to take professional shots for you. But which one should you choose and when?

Let’s breakdown when to take DIY photography and when to hire a professional.

FINANCE

How Forecasting For CPG Brands Supports Longevity

Developing a forecast is crucial to forward-looking planning success.  However, once a forecast is created, it needs to be used and modified if necessary to continue to serve its purpose.  Don’t fall into the extreme ends of the spectrum.

JOIN

FOR BRANDS

If launching or scaling your own food and beverage business is a  goal of yours, let us help you realize your dream and avoid unnecessary struggle. Join as a Premium Member.

FOR PARTNERS

Work with Founders to identify their problems and share solutions to help them overcome the challenges of growing their companies. Join as an Expert Partners.

About Foodbevy

Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.

Jordan Buckner

Founder

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