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- Wednesday CPG INSIGHTS 06/19/24
Wednesday CPG INSIGHTS 06/19/24
🤩 Wednesday CPG Insights
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SALES
Strategy Guide: Increasing share of wallet with retail ecommerce
Share of wallet represents how much a consumer regularly spends on your brand as opposed to competitor brands. Capturing a greater share of wallet involves successfully driving awareness, trial, and repeat purchases through retail ecommerce. Follow these best practices to increase your brand’s overall share of wallet.
FINANCE
How to Check Your Business Credit Score: A Comprehensive Guide for SMBs
A business’s credit score is a vital component of your ability to manage the business’s finances. If the score is good, it significantly improves the ability of your business to access credit when you need it on reasonable terms.
In this article, we’ll cover exactly what a business credit score is and how you can check your business’s score.
BUSINESS
Foodbevy Food and Business Coach ChatGPT
Foodbevy’s Food and Beverage Coach is your go-to resource for asking questions about building and growing your CPG brand.
How is it different from basic ChatGPT? It layers in the hundreds of articles, documents, and posts from Foodbevy to provide specific information about the CPG industry.
MANUFACTURING
Strategies for Crafting an Effective Co-Manufacturing Agreement
Many startups and founders reach the point where demand outgrows the capacity of their commercial kitchen. Though something to celebrate, it takes time and financial investments to keep growing. Options include investing millions in creating an owned dedicated production facility or finding the right contract manufacturer (co-man) to help grow and scale the business.
For those interested in partnering with a co-man, one of the keys to success is alignment on an agreement or contract that works best for both parties.
This guide provides a detailed look into how to build an effective co-man contract and what it should include.
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About Foodbevy
Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.
Jordan Buckner
Founder
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