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[Re-sent] Weekly Update October 11th

$75k Investment Opp and 1 Free Year of Fiddle

October 12, 2021

Hey ,

Happy Monday! We're officially in Q4 and let's get ready to end this year strong. Grab a refreshing drink to start your morning. Personally, I'm sipping on

new Sparkly Water, which is sourced from upcycled fruit and is super tasty. Chris shared a coupon code for Foodbevy readers to save 20% off. Just use code

at checkout.

I've got a ton of new updates for you below:

 

APPLY FOR FOOD FOUNDRY AND GET A $75K INVESTMENT

The Food Foundry is a Chicago-based accelerator program developed by Relish Works in partnership with Gordon Food Service and 1871, designed to support, connect, and propel innovative startups who are creating food and beverage products ready to move into foodservice, that are good for people and the planet.

Apply by October 31:

WIN 1 YEAR OF FIDDLE FOR FREE

Our friends at

are giving away 1 year of free services (valued at $2,988) to 1 Foodbevy member every month!

For those who don't know, Fiddle is an Inventory Operations software that allows you to manage your entire operations from one software. From inventory management, PO and order processing, connections to QuickBooks, and more.

I've been a huge fan of their software for over a year now and am so excited that you'll have the opportunity to implement this for your business.

To qualify for this offer, you must be

  1. A current paid Foodbevy premium member 

  2. Ready to implement Fiddle for your business this month.

  3. Submit your company info in the below form to determine if you're a fit.

  4. Final selection will be made on Friday, October 15th

Learn more about Fiddle here: Fiddle.io

COMPLETE GUIDE TO ONLINE-TO-OFFLINE MARKETING FOR CPG BRANDS

Learn how to convert online demand into retail foot traffic and trial to support your new product launches and build a community of brand evangelists.

This e-book features 50 pages of best practices and tips from 17 CPG experts. Plus, consumer insights sourced from Social Nature’s community of 700,000 shoppers.

Download and learn how to:

  • Convert online discovery into offline purchase at retail

  • Build direct relationships with consumers across the path to purchase for sustainable growth

  • Leverage O2O marketing for scaling your business across natural and conventional sales channels

  • Effectively derisk new product launches with the right data

  • Tap into the top searched online channels for new consumer acquisition

HOLIDAY AD PLANNING GUIDE

Going into Q4, it's important to have a clear advertising strategy and have content ready now. Our friends at Garwonski Food and Beverage put together this great guide on how to prepare for the Holidays.

Reply to this e-mail if you'd like online marketing help and I'll introduce you to Kevin.

NEW PODCAST EPISODE ON AMAZON WITH DANIELA OF MINDFUL GOODS

Amazon can be your best friend or your worst enemy. As a brand, there's so many nuances to succeeding that Amazon can be a full time job. Daniela Bolzmann spends all her time on Amazon helping brands get started and building optimized product listings using A/B testing and analytics. Join me for a conversation on

  • How to build your Amazon strategy.

  • The 3 steps to optimizing your product listing.

  • Amazon's newest tools that you should be using.

DISCOUNTS

- Mindful Goods 

is an awesome Amazon expert that can quickly get you started or optimize your pages for strong ROI. 

 use code FOODBEVY.

- Stripe 

is now providing $20,000 in fee-free processing for new and EXISTING customers.

The Accountrepreneur 

is your go-to outsourced CPA and CFO firm for the food and beverage industry. Receive

- RangeMe

is used by hundreds of retailers to source products. If you use RangeMe,

- The Creative Exchange 

is a social media agency designed for CPG. If you need help on social, they are offering all Foodbevy members a

- WeStock 

allows you to identify where your tribe would like to purchase your products in retail. 

- Airtable

 can store information in a spreadsheet that's visually appealing and easy-to-use, but it's also powerful enough to act as a database that businesses can use for customer-relationship management (CRM), task management, project planning, and tracking inventory. 

- Hubspot 

is an inbound marketing and sales software that helps companies attract visitors, convert leads, and close customers.

With your help we're building an amazing community of Food and Bev entrepreneurs helping each other!

The Foodbevy Team

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