Starting in 15 min!

Hey , just want to send you a quick reminder that our webinar is starting in 15min. Looking forward to seeing you there!Getting product on the shelves is fantastic – but it’s only the opening bet. It’s what comes next that will determine whether you end up with all the chips, or none. And the vast majority of startups – over 80% – end up with none. One of the major reasons for this is that most only discover the real challenge of winning in the retail game AFTER they’ve already sat down at the table. That’s a really bad time to learn the rules of the game - but it’s not too late.

Join us for this workshop and learn how to take control of Trade Promotion. Topics will include:

• Re-framing Trade Promotion: what it is and levers that can be pulled to manage performance

• Choosing the right objectives (growth, profit, velocity)

• Obstacles in trade promotion to watch for (especially DEDUCTIONS)

• Opportunities in trade promotion that benefit your whole company