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- Friday Partner Pulse 12/06/24
Friday Partner Pulse 12/06/24
🤩 CPG Resources & Opportunities Inside!
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Promomash empowers CPG brands to manage trade marketing and promotional activities more efficiently with their all-in-one platform. From planning promos to tracking deductions and analyzing campaign data, Promomash helps brands reach their goals and streamline promotional analysis. .
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PARTNER NEWS
Optimizing Order-to-Cash Workflows
- presented by Eileen Tobias (Former CFO and Strategic Finance Leader)
Join former CFO and Strategic Finance Leader Eileen Tobias for an insider look at Order-to-Cash (O2C) best practices at high-growth companies. Drawing from industry experience at Komodo Health, Dropbox, and NetSuite, we'll dive into how to break through common O2C bottlenecks that plague growing businesses. She'll share practical frameworks for reducing days sales outstanding (DSO), eliminating revenue leakage, and driving cross-functional alignment between Sales, Finance, and Operations. Learn proven selection criteria for evaluating your O2C technology stack and discover areas where automation adds value.
Free PR Consultation Call
Publicity For Good - the #1 Communications Firm for Purpose-Driven CPG Brands is doing a holiday gift guide and would love to include youBook a free PR consultation call here to map out your strategy for 2025 and be included in their holiday gift guide.
Deadline December 18 SCHEDULE HERE
KeHE’s New & Small Supplier Administrative Allowance Program (AAP) - Luke Abbott
Is KeHE Distributors the kinder and gentler national specialty distributor? KeHE’s New & Small Supplier Administrative Allowance Program (AAP) is a good step in the right direction. I applaud KeHE's leadership! I have long advocated for national distributors to move toward more flat-rate fees. As a quick reminder, our nation's most significant specialty foods distributors generally lose money on selling products to their largest retailers. To be profitable—at the below-cost markups that they give retailers—they must "cost shift" to brands. The regime of a "thousand pinpricks" of deductions was less transparent than it ought to be and was nearly impossible to budget around. The better way is flat rate ongoing distributor OIs that allow for the orderly transfer of margin to distributors in a way that is not opaque.KeHE's new AAP program is a significant step forward for emerging brands. Here's what you need to know in my ad hoc FAQ.
Are you optimizing your business dollars?
In the new episode of The CashPod, we break down ROI—what it really means and why it's key to growing your business. Dive into how early revenue ties into your success, the link between marketing spend and financials, and why having clean books is crucial for figuring out ROI.
Beneficial Ownership Information Reporting Requirements
What You Should Know
January of 2024 brought us a new not-so-tax-ish reporting requirement for the majority of small businesses. If you are confused (or just finding out) about the Corporate Transparency Act and Beneficial Ownership reporting, this is your must-read. We have compiled your FAQs and details below.
But first, a disclaimer: This information is meant to be general-only and should not be applied to your specific facts and circumstances without consultation with competent legal counsel and/or other retained professional adviser.
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About Foodbevy
Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.
Jordan Buckner
Founder
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