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  • Friday Partner Pulse 10/18/24

Friday Partner Pulse 10/18/24

🤩 CPG Resources & Opportunities Inside!

DIRECTORY

Resilient Freight is a certified Women and Minority Owned LTL provider that works with emerging brands. They know how to ship product to distributors, including KeHE and UNFI, to reduce shipping related chargebacks.

Want to see how much money you're losing to distributor deductions, and where you could get repaid?

Floret offers a free pilot where you can visualize your brand's chargebacks in detail. We'll even walk you through the best opportunities for you to improve your bottom line with the distributors. Visit our website or ask an introduction to book a demo and take advantage of the free pilot!

Need help with your financials? 

Sonder Accounting supports emerging food, beverage, and wellness brands as they scale from pre-revenue to $20M annually.

Join over 100 founders who have chosen Sonder for comprehensive financial management, including:

• Monthly Bookkeeping and Annual Income Tax services

• Fractional CFO Support and Proforma Development

• Sales Tax Setup, Margin Analysis and more custom projects

Are you a CPG brand ready to scale in Retail and D2B sales? Aion Financial offers flexible lines of credit ranging from $10,000 to $5,000,000 to fuel your growth.

Foodbevy Offer:

Sign up for a bank account for free and access credit lines.  As a special offer for the Foodbevy community, Aion is completely waiving their fee of $99/month to access credit lines.

PARTNER NEWS

Spread the Love’s Journey to Scale - presented by Zach (CEO) and Eloy (CFO)

Join Zach Fishbain (CEO & Co-Founder) and Eloy Yndigoyen (CFO & Head of eCommerce) for a behind-the-scenes look at how Spread the Love, a rapidly growing CPG nut butter brand, successfully scaled its operations.

Learn how they overcame growth challenges with increasing SKUs and wholesalers, and streamlined processes with the help of Doss.

The Ideal Space for Growing Food Brands

A dedicated kitchen space can be the difference between stagnation and growth. A Private Kitchen space offers the perfect environment for food founders to scale their businesses.

Want to know more? Subscribe to our email series for in-depth insights, and share this with any founders who could benefit from it!

Map Out Your 2025 Business Strategy

with Katie Sturino (Megababe) ✦ Desiree Verdejo (Hyper Skin) ✦ Jules Miller (The Nue Co.) ✦ Laura Henshaw (KIC) ✦ Moderated by Mayssa Chehata (Behave)

Want to know what the founders behind your favorite brands will be focusing on in 2025 across marketing, product launches, content, hiring, funding, and personal development? Same. This is the conversation you need to hear before mapping out your plans for next year.

6 Critical Financial Challenges CPG Founders Must Overcome (and How to Solve Them)

The CPG industry is a whirlwind of excitement and challenges. You're passionate about your product, driven by your vision, and constantly innovating. But amidst the thrill of launching new products and securing retail partnerships, there's a critical element that can make or break your success: mastering your CPG finances. Long cash conversion cycles, fluctuating raw material costs, retailer payment terms, and the constant need to reinvest in inventory can feel like walking a financial tightrope. This isn't just about bookkeeping; it's about building a solid financial foundation that can support sustainable growth.

Catapult Slingshot Brand Support 

Catapult Commercialization Services Inc. is a highly functional team of food industry experts that empowers brands and ingredient suppliers with strong technical and operational solutions. We work with teams of all sizes - from pre revenue, emerging brands through Fortune 500 companies. We have worked with more than 350 brands since our founding in 2018.

Our capabilities include:● Market Analysis for Product Fit● Product/Process/Package Development & Scale Up● QA & Regulatory● Contract Manufacturer Sourcing/Startup/Optimization● Capital Projects, Including Retrofits and Complete Builds● Supply Chain Development● Strategic Plan Development & Investor Preparation● Sales Strategy Development

Common product categories include:● Plant-based meats, premium meats, cheeses, milks, dips, spreads, and novelties● Alternative proteins, including novel, plant-based ingredients● Frozen meals, including products of high culinary quality● Dairy & non-dairy beverages, including juices, coffees, and teas● Novel packaging, including HPP-friendly● Shelf stable products, including in glass● Products with delicate thermal/shear requirements, including high viscosity liquids/pastes

Each member of our team of 90 professionals, spread across the US, have 20-40 years experience and leverage best practices and strategies to match solutions to the situations our clients find themselves in -scrappy solutions for an early brand (with a path to scale) and well-documented, low-risk solutions for brands with substantial existing brand equity.

So whether your need is a scrappy commercialization, ingredient application research, or an in-depth technical analysis for quality and/or cost improvement, Catapult has the team to excel.

To discuss your project and understand if Catapult is the right fit for your need, please reach out to us.

Whole Foods Market Forecasts the Top 10 Food and Beverage Trends for 2025

Industry experts share the trends set to transform our plates in this 10th annual report from the world's leading natural and organic foods retailer

PARTNER NEWS

Webinar: How to Build Effective Digital Sampling Campaigns

Needing to drive sales in grocery stores? Creating a digital sampling campaign is one of the best ways to do this. It allows you to:

  1. Drive existing customers to purchase in their favorite stores

  2. Acquire new customers to the brand to purchase in store

  3. Increase sales velocity at targeted retailers

In this webinar we’re breaking down exactly how to build effective sampling campaigns using digital rebates that effectively reach your goals.

Webinar: Sustainable Packaging for CPG Brands

How do you create sustainable packaging as a CPG brand? In this webinar we’ll be breaking down our framework for reducing your packaging footprint through recyclable and compostable materials, along with packaging design choices.

We’ll break down the various goals you have with your packaging when considering:

  • Sustainability

  • Oxygen barrier

  • Moisture barrier

  • Design aesthetic

Come with your specific questions and we’ll get it answered.

JOIN

FOR BRANDS

If launching or scaling your own food and beverage business is a  goal of yours, let us help you realize your dream and avoid unnecessary struggle. Join as a Premium Member.

FOR PARTNERS

Work with Founders to identify their problems and share solutions to help them overcome the challenges of growing their companies. Join as an Expert Partner. 

About Foodbevy

Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.

Jordan Buckner

Founder

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