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- Friday Partner Pulse 10/11/24
Friday Partner Pulse 10/11/24
🤩 CPG Grants & Opportunities Inside!
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DIRECTORY
Looking for the right funding to take your business to the next level?
Book a free call with a Bags funding coach and get an initial breakdown of the debt stack that would help you scale.
Product & Prosper equips CPG brands with tools to amplify sales, refine retail strategies, and enhance presence on Faire.
Their services are comprehensively designed to meet the needs of growing brands:
Retail Strategy Optimization: Fine-tuning approaches to capture and retain consumer attention.
Sales Scalability: Leveraging insights and expertise to significantly boost market presence.
Community Engagement: Facilitating connections through 'The Retail Lab', a community support network that fosters discussions on retail challenges and opportunities.
Instacart is one of the fastest growing platforms for CPG brands, are you focused on this channel? If not, work with Gawronski Media and build your Instacart growth strategy.
Need help managing distributor deductions?
Glimpse uses AI to automatically download, categorize, and contest dispute deductions on your behalf. It works faster, costs less, and recoups more money than doing deductions manually or using any existing services. Get a 2 month free trial to see how much money you can save and free sales dashboard and tracking inventory.
PARTNER NEWS
Envision Horizons' Amazon Prime Big Deal Days Event Recap
Amazon saw record-breaking sales during Prime Big Deal Days 2024! Envision Horizons' observed a 94% increase compared to last year's event and a 1201% surge from September averages. Despite a 58% rise in advertising costs, brands experienced a 1603% boost in organic sales, highlighting the importance of balancing paid strategies with strong organic presence in this hyper-competitive landscape.
Grow Your Food Business with A Private Kitchen
Is your food business ready to expand? Private Kitchens can provide everything you need—from space to mentorship. It’s where your brand can truly take off.
Subscribe to our email series to dive deeper into the benefits of a Private Kitchen.
Case Study : Feel Good Foods
Dumplings to Dollars: Feel Good Foods' 2484% Growth in Tough CPG Market
Mindful Goods is excited to share the inspiring success story of Feel Good Foods, a brand committed to creating delicious, gluten-free snacks for everyone. After navigating challenges in a competitive market, they partnered with Mindful Goods to optimize their Amazon presence. Through strategic listing enhancements and engaging A+ content, Feel Good Foods saw outstanding results, including a 2,478% increase in orders and an 11% boost in conversion rates after launching a targeted PPC campaign.
Curious about their full transformation? Dive into the complete case study and discover how innovative strategies can drive success in the CPG space.
Want to boost your sales on the world’s #1 marketplace? Enhance your product pages and storefronts with the help of creative marketers who know how to make your products stand out and SELL! Visit their website and use code “FOODBEVY” for 10% OFF!
Strategic Financial Management for CPG Entrepreneurs: Tips for Sustainable Growth
Running a Consumer Packaged Goods (CPG) business involves navigating a complex financial landscape. In this article, we'll delve into technical strategies for effectively managing your CPG business finances, including how to:
Maximize financial efficiency through automation and integration
Leverage advanced financial tools tailored for CPG complexities
Ensure precise financial reporting and compliance
Analyze key financial metrics for strategic decision-making
Let's dive deep into the financial intricacies that can propel your CPG business to new heights.
Pear Strategy Hub: Learn More About Retail Ecommerce
Make everything shoppable and unlock strategies to measurably improve ROAS with Pear Commerce's Resource Center.
Pear uncovers everything your brand needs to run a true retail ecommerce strategy - from dynamic shoppablity to running optimized retail marketing and capturing greater share of wallet. Access Pear's Resource Center for free here.
Webinar: How to Operate Successfully As A Family Business
Running a business is hard, and running it with family brings its own unique opportunities and challenges. In this conversation we’ll explore how two cousins started Josh Packaging and are now bringing in the next generation to run the business. We’ll also discuss the impact on spouses and family when running a business.
Webinar: How to Fund Your Brand for Growth
Access to funding for CPG brands has fundamentally changed over the past two years, with early stage VC funding significantly decreasing.
So how big do you need to be before the smallest VCs will consider you and how do you fund your growth before then?
Join me as I talk with Veronica Lehman and Andrew Reynolds on how to fund your brand for growth in today’s environment.
Webinar: How to Build Effective Digital Sampling Campaigns
Needing to drive sales in grocery stores? Creating a digital sampling campaign is one of the best ways to do this. It allows you to:
Drive existing customers to purchase in their favorite stores
Acquire new customers to the brand to purchase in store
Increase sales velocity at targeted retailers
In this webinar we’re breaking down exactly how to build effective sampling campaigns using digital rebates that effectively reach your goals.
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About Foodbevy
Foodbevy helps food and beverage brands grow from startup to scale through inspiration, education, and partnership.
Jordan Buckner
Founder
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