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Hey ,Are you looking to elevate your brand to thousands of potential consumers? IFT FIRST: Annual Event and Expo is expecting 17,000 attendees this July 16-19 in Chicago. Participate in IFT FIRST’s Startup Pavilion and maybe even win $10,000 during The Pitch!I’m a big fan of IFT (Institute of Food Technologists) and the work they are doing for entrepreneurs and startups. This is something you don’t want to miss!   You can be a part of the Startup Pavilion for only $575, but hurry if you are interested, availability is limited to only 100 startups. 

There are a few reasons I recommend this event1) Sample your products to 17,000 attendees who love food. You can then use signups at the event to drive to your e-mail list or e-commerce site.2) Get media exposure to highlight new product and ingredient innovations.3) Find suppliers for ingredients, packaging, and lab services.  

Not sure? The quotes from 2022 IFT FIRST Startup Pavilion Participants says it all!

The lead generation was unlike any that we have experienced at a show thus far and we made new connections with whom we continue to pursue potential partnerships at multinational, national, and regional B2B and B2C companies

. Startup Pavilion was critical in facilitating these conversations as decisionmakers actively searching for new product innovation frequented the area.

I could have not asked for a better opportunity to feature Paragon Pure’s portfolio than the Startup Pavilion at IFT. Not just our booth but the entire pavilion had an incredible amount of traffic. We were so busy we barely had time to walk the show floor. The number of leads we got far exceeded our expectations. We met so many prospects and potential customers. I would highly recommend any startup to take advantage of the pavilion. I know we will definitely want to go back next year.

For Alchemeat, we had over 1100 tasters who were super impressed by our products including Inquiries demonstrating thousands of pounds order potential from major players including Costco, Panda Express, Sun Warrior, GTFO It’s Vegan, Mandalay Bay Vegas, Krave, and more. Expressed interest from 15+ multi-billion food companies including ADM, Tyson, Ingredion, Kerry Food, IFF, Impossible Foods, and more.

Jordan Buckner

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